Ceiling Finish | Pure + FreeForm understands that natural materials often require maintenance, are tough to form, and are expensive. We are not trying to replicate Mother Nature, but rather to re-engineer her beauty. By using an exterior technology that allows us to create matte, textured and glossy surfaces, we can capture the depth, substance and timelessness of natural materials. Given our propensity to do custom designs, you are not forced into selecting from a standard color chart.