LEDCONN
Brea, CA
Brand
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Retail Gaming - Lighting
COVID19 changed the world, impacting and catalyzing permanent changes in the retail industry. The pandemic made the concept of stability in retail rare for some time. While many sectors of retail saw a concerning decline in sales, other sectors saw no decline or tremendous growth. With the general p… Read More
The LEDCONN team worked closely with the fabricator to determine the most appropriate lighting strategy for this display program. Because a specific branded look needed to be achieved, LEDCONN engineering recommended a lighting strategy that would achieve the branding intention. This strategy includ… Read More
The fabricator specifically requested that LUXFLEX LED flexible sheets to be screwed into the backlit fabric lightbox areas of the displays. Due to the project’s complexity and specificity, LEDCONN recommended engineering a custom version of LUXFLEX to cater to the fabricator’s specific … Read More
LDECONN's LUXFIT found behind the product headers, and LUXLINEAR were also used and customized for size and brightness for each display. LEDCONN specifically recommended the LUXLINEAR magnetic series for easier installation and removal.
Besides the challenge of brand accuracy, getting the lights delivered on time in the COVID era also proved challenging. To meet a tight drop date, LEDCONN’s supply chain team consolidated illuminated display sets into bulk ocean container shipments picked up at a single location instead of at … Read More
LEDCONN’s unique customization, project management capabilities, and nimble supply chain network proved to be the perfect fit for this complex program. LEDCONN’s pre-existing China facilities were functioning well in 2020, so the lighting supplier partnered closely with the fabricator fr… Read More
To ensure lighting quality, a single full display prototype took place from late 2019 to early 2020. LEDCONN’s rapid prototyping capabilities helped further accelerate the retailer approval process for the fabricator.
To market their new gaming console, the brand needed a display design featuring a modern, future-forward brand image.
